Rethinking how we measure progress in California
Brand Design
The California Doughnut Economy Coalition was set up to initiate regenerative and distributive economic systems throughout California, using Kate Raworth's Doughnut Economics model. Through brand, messaging, and report design, we helped deliver the first California Doughnut Economy Report highlighting the true progress of one of the wealthiest places on earth.
Information Design
The challenge of this brief was to take quite a complex model with lots of information and present it in a way that is still easy on the eye and simple to understand. The doughnut model shows how much California is overshooting the ecological ceiling whilst also falling short on nearly all the social foundations needed for a well-functioning society.
Icons & Infographics
Icons and infographics help create easy-to-navigate information systems so policymakers get what they need when they need it.
